Not only do the LIMA Awards showcase the best of licensing every year, they also serve as a historical record, offering a brief glimpse of the brands and innovations that have shaped the industry over the last three decades.
With hundreds of entries every year, the competition to make it on the ballot, much less win, is fierce. Those who do win can savor the knowledge that not only will they be celebrated by their peers in the present, their work will also live on in this annal of licensing innovation and achievement.
2010 AWARDS WINNERS & PHOTO GALLERY
Most Promising Young Designer
Kathryn Fletcher, founder and designer for Velvet Olive
Best Cute Range
Pip & Co from Over The Moon Designs
Best Spring Seasons Range
Rococo Mother's Day from Nigel Quiney Publications
Best Trend, Fun or Graphic Range
Waldo Pancake from Really Good
Best Humorous Range
NAF from Paper Rose
Best Art Range
Travilla from Five Dollar Shake
Best Handmade or Hand-finished Range
Daisy Patch from Paper Rose
Best Words and Sentiments Range
The Bright Side from Really Good
Best Children's or Juvenile Range
The Gruffalo from Woodmansterne Publications
Best Wholesale Range
Chic from Hambledon Studios
Best Occasions or Relations Range
Pizazz from Nigel Quiney Publications
Best Christmas Box or Pack
Luxury Foiled Solid Box from Paper House (GBCC)
Best Christmas Counter Cards Range
Christmas Etched In Ice from Five Dollar Shake
Best Photographic Range
Cecil Beaton from Woodmansterne Publications
Best Licensed Card Range
Disney Grand Gestures from Hallmark Cards
Best Giftwrappings Collection
Eric Carle from Collage (UKG)
Best Retail Calendar
The Official Help For Heroes from Jarrolds Calendars
The Henry Cole Classic Award
Bestie from Paperlink
Best Service To The Independent Retailer
Gold Award - Wishing Well Studios
Best Service To The Independent Retailer
Silver Award - UK Greetings
Best Service To The Independent Retailer
Bronze Award - Nigel Quiney Publications
Honorary Achievement Award
Timothy Melgund
